ARIZONA GERIATRICS SOCIETY
The Arizona Geriatrics Society came in need of a complete overhaul of their image. The previous logo wasn't made of cohesive elements, so it was changed to a geometric, font-based logo. It has a modern look that plays with the positive/negative space, and the AZ sets the brand apart from the national society as well as other states whose names begin with an "A".
The Arizona Geriatrics Society came in need of a complete overhaul of their image. The previous logo wasn't made of cohesive elements, so it was changed to a geometric, font-based logo. It has a modern look that plays with the positive/negative space, and the AZ sets the brand apart from the national society as well as other states whose names begin with an "A".



